So, you’ve finished your project outline, and your initial market research reveals strong demand for what you’re planning. The next step is to launch the complete product development process, right? You could also cross a busy street blindfolded, and you may make it across unharmed. But the odds aren’t good. The same is true about ... Read more
Ask experts in new product development what the secret is to creating bestsellers, and they’ll give you a simple answer: product research. Of course, you need great design, reliable manufacturing partners, and a sales and marketing strategy that attracts and closes buyers. But none of those steps work if you design, manufacture, and sell a ... Read more
Are you considering launching a product or already have one and want to add to your portfolio? Before you hit the floor running, you need to know where you’re going, how you’re going to get there, and if it makes sense to even try. In this recording of The Final Hour, we discuss high-level strategies, ... Read more
In this recording of The Final Hour, we discuss high-level strategies, business models and tools you can use to research how to identify the right products to sell across a number of platforms and find the ideal manufacturers.
Why Is Research in Product Development Important? A great product idea isn’t really great unless you know if other people are actually interested and want to purchase your product or service. There are countless stories of entrepreneurs, small businesses, and eCommerce sellers who were convinced they had the next killer product, only to invest tens ... Read more
If you are an e-Commerce brand or Amazon reseller, the key to your success is your research. You have to understand which products present the greatest opportunity. The right data will point you in the right direction, but do you know exactly what data you need to look for? Can you trust the data ... Read more
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