When outsourcing your manufacturing overseas, there are many factors to consider besides the cost. For starters, risks with regulations, customs, logistics, and prominent cultural differences are just a few other considerations. Cost-efficiency alone does not make a supplier ‘the one’. How do you navigate through these? The key is building a reliable relationship with your … Read more
Quality products lead to loyal customers. However, building quality products in a global economy has its fair share of challenges. For example, you might need to acquire supplies from one country, manufacture the finished product in another, and finally ship it to customers scattered across the world. Managing the entire sourcing process without any hiccups … Read more
As your brand grows beyond a handful of SKUs, effectively managing your supply chain becomes a growingly important part of your business. A larger supply chain leaves more room for inefficiencies. You work with multiple suppliers and partners simultaneously and your products likely travel across multiple regions around the world, so where do you even … Read more
Imagine you’re sitting inside a luxury car with fully-electric features, a minimalist design, sporty performance figures, lavender mist, and a high-end sound system, comfortable right? Now imagine all of that but without wheels. Is the car functional? Not at all. But that is what a great product is without an efficient supply chain. Non-functional. The … Read more
The world of e-commerce has always been a shifting landscape, with trends coming and going. How consumers buy and what they expect pivots with every new technology. Old-school advertising and modern data analytics have merged with mobile devices and the growth of a global fulfillment network. New e-commerce trends emerge each year, and some change … Read more
If you’re familiar with new product development or just starting to research how it’s done, you know prototypes are an important part of the process. You use these mock-ups to check the form, fit, and function of your product concept, to try out ideas, and to get feedback from potential customers. When most people talk … Read more
It’s a cold hard fact in the world of fashion product design: It doesn’t matter how amazing your design is if your manufacturer doesn’t make it exactly how you want it. All that time researching, iterating, and prototyping goes out the window when you get a final product that doesn’t match your vision. That is … Read more
What are you going to put your product in? It’s a question that many product development teams tend to put off or hand off to someone else. But that could be a fatal flaw resulting in product damage, unhappy customers, and negative brand identity. That is why any good product design includes good product packaging … Read more
If you are looking to start production on a new product or increase production on an existing one, you may be considering alternatives to manufacturing in China. While there are advantages to Chinese manufacturing, the number of challenges and costs for the region are continuing to increase. In order to mitigate risks and combat increasing … Read more
To create your own product and get it to market, you need a solid product development strategy. Think of this as your methodology to get through all the steps from the idea through to the final end product. For many entrepreneurs who have not created and manufactured their own product yet, it can be overwhelming … Read more
One of the most important decisions you can make when launching a new product is where your product is manufactured and who your manufacturing partner is. And let’s be honest, the pandemic and supply chain disruptions in recent years might make you question if manufacturing in China is still the obvious choice it may have … Read more
Ask experts in new product development what the secret is to creating bestsellers, and they’ll give you a simple answer: product research. Of course, you need great design, reliable manufacturing partners, and a sales and marketing strategy that attracts and closes buyers. But none of those steps work if you design, manufacture, and sell a … Read more
